You Can Now Wear a Foundation that Feels Like Your Own Skin – Only Better

When it comes to finding the right foundation, you want something that matches your skin tone, covers any imperfections, lasts all day, and looks and feels natural all at the same time. Finding that perfect foundation isn’t exactly an easy task. A heavy foundation feels cakey on the skin and camouflages your complexion, but a light foundation can give you exquisite coverage without looking overdone. 

To help create this look like an enhanced version of your skin and showcase your natural beauty, Y.O.U Beauty proudly introduces its newest NoutriWear+ Series, makeup products made with Litestay™ technology to provide you with a lightweight but full-coverage long-lasting base makeup and Immortelle C-Lock Essence to deeply nourish your skin. This series is formulated with key ingredients such as Centella Asiatica Extract, commonly used in serums, and SPF 25 & PA +++, with UV protection to protect skin from the harmful effects of UVA & UVB rays. 

Your Makeup with Skincare Benefits In One Product

Two products from the NoutriWear+ Series that Y.O.U Beauty are launching this month: the NoutriWear+ Velvet Liquid Foundation and the NoutriWear+ Complete Cover Concealer. 

The NoutriWear+ Velvet Liquid Foundation is the perfect soft, light-diffusing primer that blends seamlessly into the skin that results in a velvety matte finish without feeling heavy. It’s made with Innovative Litestay™ technology, which combines Filmexel(R) and Soft Light-diffusing Powder that creates the appearance and texture of a breathable, lightweight film that feels like your own skin but with full coverage of up to 24 hours. This technology helps control excess sebum without leaving skin feeling dry.

Not only does the Velvet Liquid Foundation preserve skin’s elasticity thanks to its Immortelle C-Lock Essence which benefits from the Immortelle flower extract but it also provides antioxidant properties and can help reduces fine lines by regenerating new cells and activates collagen production, nourishing the skin.

Y.O.U Beauty’s NoutriWear+ Velvet Liquid Foundation also contains Centella Asiatica Extract that is well-known for soothing the skin and its anti-inflammation properties. This ingredient is also rich in amino acids and is known to effectively calm skin and reduce redness on the skin.

2-Easy Steps to Apply the NoutriWear+ Series for an Enhanced Natural Look 

Knowing that everyone has a different skin tone, the NoutriWear+ Series offers options for those with warm to neutral undertones. The mistake of choosing the wrong shade for foundation is common among new and even long-time makeup fans, but the easiest way to tell is to look at the veins on your wrist. If they are blue, you have a cool undertone. Green veins mean you have a warm undertone, and if you see both blue and green, you are neutral.

Knowing your undertone will help you choose from the five available shades of The NoutriWear+ Velvet Liquid Foundation: Warm Ivory, Pink Nude, Yellow Beige, Medium Beige, and Sand Beige. 

Here’s how you can enhance your natural beauty with a natural no-makeup makeup look:

STEP 1: Lightly apply the NoutriWear+ Velvet Liquid Foundation to your skin with a brush in circular motions for a flawless finish, or with a beauty blender or sponge to apply more layers for more coverage and a natural look.

You can also apply the liquid foundation using your beauty fingers to achieve a very natural, skin-like finish – you can give yourself a facial massage at the same time!

STEP 2: After the foundation is absorbed, use the NoutriWear+ Complete Cover Concealer to cover additional areas such as acne spots and under-eye areas. This concealer comes with a precision-angled brush tip for easy and targeted application, perfect for covering all imperfections.

Wear Your Confidence and Celebrate the Unique YOU

Staying true to its mission of celebrating each person’s unique individuality, Y.O.U Beauty’s NoutriWear+ series gives women and men a natural glow that allows them to go about their day with confidence. The NoutriWear+ series offers full coverage, positive effects on the skin, and a subtle look that enhances their beauty.