Features

Beko Survey Says Only 1 of 10 Consumers Practices Energy Efficiency When Using Appliances

A new survey commissioned by leading home appliance brand Beko of 6,000 homeowners and
renters from across the globe have shown that 9 in 10 people ignore what’s best when it comes
to energy efficiency in the home.


Among the energy-inefficient behaviors that those surveyed admitted to doing were leaving the
fridge door open when deciding what to eat (29%); leaving the freezer plugged in when it’s got
nothing in it (20%); and leaving gadgets on charge for longer than they need (37%).


Gen Z is one of the most knowledgeable demographics when it comes to energy efficiency with
over 60% of them reading instructions whenever they buy a new appliance, according to the
survey. But Gen Z can often make accidental mistakes when it comes to their appliances with
76% admitting to having used the wrong setting on their appliance.


Partly to blame for inefficient energy practices in the home is “settingsphobia,” a term coined by
Beko. Almost 3 in 5 (59%) people are worried they’ll choose the wrong setting when using
household appliances, but out of fear stick to the same, sometimes inefficient setting.


The findings demonstrate a gap between knowledge and behavior within consumers globally
and highlight the need for greater action in ensuring consumers are maximizing the efficiency of
appliances at home.


“These insights will help us in understanding consumer behavior and providing information to
our customers about the proper use of appliances and how they can conserve energy while still
enjoying modern conveniences like refrigerators and washing machines.


The data gives us a fascinating insight into how attitudes towards energy efficiency are evolving
across the globe. At Beko we’re continually striving to provide high quality products that suit the
changing needs of our consumers and of the environment,” said Gürhan Günal, country
manager of Beko Pilipinas Corporation.


For more information about Beko in the Philippines, go to http://beko.ph or visit their Facebook
page at https://www.facebook.com/bekoph and their Instagram page at
https://www.instagram.com/bekoph/.

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